Advertising, Marketing & Trademark
Dos and Don'ts of
Edited by Dean R. Karau
Green Marketing: The Color of Money
Stephen R. Bergerson, February 2009
Home Depot to Pull “Rated #1” Claims For Behr Paint
Stephen R. Bergerson, July 2008
The Road to China: An Overview of the Changing Landscape for Trademarks
Dean R. Karau, November 2006
The Road to China: An Important Market for Protecting Trademarks
Dean R. Karau, October 20, 2006
Who Foots the Bill (And/Or Gets the Boot) When an Ad Goes Bad?
Stephen R. Bergerson, May 2005
Can You Prove It?
Stephen R. Bergerson, January 2005
E-Commerce: 10 Key Issues in Dealing with E-Commerce Distribution
Richard J. Wegener, March 2004
Testimonials and Endorsements: Can They Say That?
Stephen R. Bergerson, January 2004
Madrid Protocol Update: A New Filing System For International Trademarks
Dean R. Karau & John C. Pickerill, December 2003
Sweepstakes Compliance: It's a Crime to Make a Mistake
Stephen R. Bergerson, October 2003
How to Pick a "Good"
David C. West, October 2003
Joins Madrid Protocol
John C. Pickerill, March 2003
How to Protect Patent Invention Records from Discovery during Litigation
Dean R. Karau, 2001
The Business Software Alliance - What Is It and Why It Is Cause for Concern
Dean R. Karau & Cynthia Moyer, May 2001